5 SEO Mistakes You Need to Avoid

In today’s digital day and age, the importance of SEO is undebated.

Search Engine Optimization, more commonly referred to as SEO, is essentially the practice of increasing a website’s quality and quantity of traffic. SEO is extremely important and if you’ve tackled the SEO beast on your own, we salute you.

But the thing about DIY SEO is that mistakes are easy to make. And there are many, many ways to make mistakes in the world of SEO.  If you need seo service then you may want to visit A Miami SEO Company.

Read further to make sure you’re not making any of the 5 SEO mistakes you need to avoid.

1.You aren’t Using Webmaster Tools

Webmaster tools such as Google Webmaster Tools and Bing Webmaster Tools provide website owners will all the information they need to know about their website. Instead of scratching your head wondering “what am I doing wrong?”, register your website and find out for sure.

Essentially what a webmaster tool does is evaluate your website’s performance, provide feedback on what is going wrong and tell you how to fix it. Your on-page SEO will be greatly improved with the help of a webmaster tool.

Don’t make the mistake of turning down free insights into your website’s performance just because webmaster tools can take some time to set up.

2. Your Internal Linking Game is Weak

Internal linking is hugely important and great for overall SEO improvement. Not only does it help your readers explore more content they’re interested in, but it also helps search engines discover more pages from your website too.

Many people don’t believe internal linking is important and neglect using this at all, which is a BIG mistake. On the other side of the spectrum, those who do practice internal linking often use too many links.

Other internal linking mistakes include:

• Not fixing or removing broken links
• Not using descriptive anchor text that lets the reader think such as “click here” or “this post”—neither of which provide value to the reader.

3. You Don’t SEO Optimize Your Images

Images are a huge part of all online content, yet so often they aren’t SEO optimized. A page without images tends to be bland, not easily shareable and, frankly, difficult to get people to even want to read.

Optimize your images for SEO and make sure you do so properly. Mistakes range from using far too many images to using over-sized images which contributes to yet another SEO problem: slow page loading.

On top of those common mistakes, people often avoid using ALT text in their images, and when they do use it, they keyword stuff. Which brings us to our next SEO mistake…

4. You Keyword Stuff

Ah, keyword stuffing. We’ve all done it at some point during the early stages of our SEO journey, be it by accident or out of sheer desperation. But keyword stuffing is bad. Really bad. It’s actually considered a black hat SEO practice, along with cloaking, cookie dropping and link manipulation.

In a nutshell, keyword stuffing is when you stuff your content full of keywords in the hopes of ranking higher on a search results page. The keyword placement in stuffed content appears unnatural—to both your readers and Google’s crawlers.

Keyword stuffing will result in your page’s rank being demoted or even removed entirely. Your readers will get annoyed, think you’re being shady and your overall brand reputation will suffer. Stuffing only works well in turkey. Not content.

5. You Haven’t Hired a SEO Company

For people who don’t understand SEO, who don’t enjoy implementing SEO strategies or who simply don’t have enough time to dedicate to SEO, the biggest mistake they make is not hiring a SEO company.

The benefits of hiring a SEO company speak for itself. On top of fixing all of the above-listed common mistakes people make when it comes to SMM Panel SEO, a SEO company will:

• Free up your time
• Increase the amount of organic traffic your website receives
• Attract the right kind of traffic to your website
• Assess your site and come up with SEO strategies & campaigns to best serve it
• Handle keyword research so you don’t have to
• Keep up to date with algorithm updates and changes
• Provide you with monthly reports

Final Thoughts

Getting SEO right can be a challenge, but the results are so worth it. Make sure that you avoid making the mistakes we’ve detailed today and sit back & reap the rewards of having a search engine optimized page.

Which of these SEO mistakes are you guilty of? Or can you help others with more helpful hints? Please share!

Feature Image from: Pexels